CASE STUDIES

The Brief:

Think Money specialises in wealth creation, their primary service is to generate wealth for their clients through strategic property investment. They do this through coupling clients with a wealth coach, ongoing education, property sourcing and wealth strategy seminars. Think Money needed an updated online presence to suit their growing business that generated leads, built a customer database and provided ‘members only’ content to loyal customers.

The Solution:

• The Think Money Website

Piper built a carefully crafted an online solution that addressed all of Think Money’s needs - a website that worked in conjunction with the business to generate sales leads, build a solid customer database and reward existing loyal customers with a secure login only areas with a wealth of downloadable resources. We did this though professional yet friendly design, clear and provoking call to actions, and emotive copy targeted toward Think Money’s niche market - all on an easy to use Online Business Platform!



• The Think Money HTML Email Marketing Template

Piper developed an email marketing template that would increase the client’s brand awareness by incorporating the online solution’s ‘look and feel’ into the email marketing template’s design. After strategising with the client we worked to create a template that would encourage high open rates, and induce reader activity. We did this all within an easy to use CMS platform that enabled the Think Money team to easily create and send email marketing campaigns to their clients.